Aparna Choudhari Gray

Head of Marketing - APAC at dotdigital

Aparna Gray is a seasoned marketing professional currently serving as the Vice President of Marketing at Lexer. With over 22 years of experience in marketing, public relations, and communications, Aparna's expertise spans the SaaS, high-tech, and online retail industries. Her international career has taken her to Australia, the UK, China, and the United States, allowing her to specialize in e-commerce within the ANZ and APAC regions. Aparna has held leadership roles at prominent companies including Dotdigital, ChannelAdvisor, and SLI Systems, and her PR agency background includes positions at Weber Shandwick, Burson-Marsteller, and Bite Communications. A prolific author and speaker, Aparna contributes to leading industry publications and events, and she has been recognized with awards such as Yotpo's Amazing Women in e-Commerce Honouree and nominations for Industry Person of the Year. At Lexer, she brings her extensive experience and creative energy to drive business growth and brand awareness through strategic marketing campaigns. Outside of work, Aparna finds joy in cooking, wine, and globetrotting with her family.