Mr. Vedanarayanan Vedantham

SMB Business Practice, Marketer, Brand Strategist

Vedanarayanan Vedantham is a dynamic Marketing Leader at Microsoft, boasting a rich professional history with stints at Razorpay and HealthifyMe. His expertise extends across diverse domains, including Fintech, Health-Tech, Ed-Tech, and online travel, where he has played pivotal roles in building and nurturing digital products and brands. With a global outlook, Vedanarayanan combines his experiences in Digital Marketing, Brand Consulting, Product Management, and Business Development. He leverages his knowledge to consult with early-stage startups, both directly and through esteemed incubators, guiding them in branding, digital marketing, and assessing product-market fit. He's recognized as a visiting faculty member at prestigious business schools such as IIM Ahmedabad, IIM Bangalore, NUS Singapore, University of Wellington, and more, where he imparts knowledge on digital marketing, mobile marketing, influencer marketing, services marketing, and product marketing. With a wealth of international speaking engagements, including events like Arab eCommerce Summit, eTail Asia, and various innovation and marketing summits, Vedanarayanan's influence spans continents. He's an INSEAD Singapore CMO Academy graduate, an advisory board member of India's CMO Council, and an alumnus of SPJIMR, Mumbai, one of India's top business schools."


Technical Track - 2020

eTailing for a Billion